Amazing news!!! After a $15,000 discount, Dodge Viper sales are up 184% in September 2014 from the previous month. Here’s the not so good news: that takes sales from 38 units in August to 108 units last month.
It seems like there are just two possibilities for the Viper’s future. The first is that at its new $86,880 price point, it will reach an equilibrium between demand and value, and continue selling around 100 units a month, which is apparently enough for Dodge to fire up the plant again. The second is that a small pool of opportunistic buyers simply pounced on a decent value, and sales will taper off once they’ve had their fill.
Either way, there’s no better time to pick up a new Viper than right now. It’s a mean, elemental thing. We love it.